NEW Essex Ultra Power, powered by innovative SmartClean™ Technology, delivers targeted intelligent cleaning and deep-lasting freshness.

Its upgraded formula with 2X DEEP CLEAN POWER, enhanced by WashBoosters and OdorControl, removes stubborn stains from the very first wash, even at 30°C and in short wash cycles.

Specially designed for today’s modern fabrics, including polyester, elastane, microfiber, and activewear, it provides deep cleaning while helping to protect and care for your garments.